Mattel should be ashamed of its support for perhaps the worst organized torture of animals in the world.

In these pictures, Mattel’s Bullfighting Barbie is superimposed over pictures of very real bullfights.

Despite appeals from animal protection organizations from around the world, as well as parents concerned about the message the doll would give the children, Mattel refused to discontinue the product.

A letter from Alicia Silverstone to Mattel

Take Action

Please call Mattel at 800-524-8697 or 310-252-2000.

Please write and tell Mattel CEO Robert Eckert what you think about Barbie glorifying the torture-killing of animals.

      Mattel, Inc.
      333 Continental Blvd.
      El Segundo, CA 90245

And finally please fax your letter to Mattel at 716-687-3494.

Please also make a statement to Mattel by avoiding their other brand names too:

American Girl Hot Wheels Matchbox Tyco/RC Fisher-Price Cabbage Patch Kids Sesame Street Toys The Learning Company Max Steel Intel Play Generation Kids Star Beans